Mineralizing Toothpaste, Sensitive & Whitening Formula, SLS-Free, Fluoride-Free, 10% Hydroxyapatite, Sea Salt, Xylitol, All Ages (3)

THE MINERAL TOOTHPASTE THAT SHOWS YOU WHAT'S INSIDE Most toothpaste brands list hydroxyapatite on the label and stop there. GNOME GROOM goes further — with a full 10% nano-hydroxyapatite concentration, we give you the mineral density your enamel needs to genuinely remineralize, strengthen, and protect every day. WHY 10% MATTERS Dental researchers have consistently pointed to 10% hydroxyapatite as the concentration benchmark for meaningful enamel repair. While some popular brands hide their nHA percentage, Gnome Groom discloses it plainly — because transparency is part of our formula. WHAT'S IN EVERY TUBE ✔ 10% Nano-Hydroxyapatite (nHA) — Binds directly to enamel to fill microscopic cracks, remineralize weak spots, and visibly smooth tooth surfaces ✔ Potassium Chloride — Calms tooth sensitivity by soothing exposed nerve endings ✔ Sea Salt Minerals — Purifying trace minerals that support a healthy oral environment ✔ Xylitol — Naturally disrupts cavity-causing bacteria without harsh antimicrobials ✔ SLS-Free Base — Cleans gently without the foaming agent linked to mouth irritation and canker sores THE GNOME DIFFERENCE Gnomes have always known what the earth knows — that the most powerful healing comes from minerals pulled from deep in the ground, not manufactured in a lab. Our formula honors that wisdom with a modern, science-backed approach to oral health: pure, purposeful ingredients that work with your body, not against it. WHO IT'S FOR Gnome Groom Mineralizing Toothpaste is ideal for anyone who: Wants a fluoride-free alternative that actually works Struggles with tooth sensitivity Is looking for a clean-label toothpaste safe for the whole family Wants natural whitening without peroxide or harsh abrasives Is ready to switch from conventional toothpaste to something better HOW TO USE: Apply a pea-sized amount to a soft-bristled toothbrush. Brush for 2 minutes, twice daily. Spit — don't rinse immediately for maximum mineral contact time. Safe for daily use for adults and children.

• 10% NANO HYDROXYAPATITE — THE TRANSPARENT DIFFERENCE: Most hydroxyapatite toothpaste brands won't tell you their concentration. We do. Gnome Groom delivers a full 10% bio-compatible nano-hydroxyapatite — the clinically studied mineral that makes up 97% of your tooth enamel — to visibly remineralize, strengthen, and protect your teeth with every brush. No fluoride needed.
• DUAL SENSITIVITY SUPPORT WITH POTASSIUM CHLORIDE + SEA SALT: Unlike most fluoride-free toothpastes, Gnome Groom goes beyond hydroxyapatite by adding Potassium Chloride to help calm sensitive teeth and purifying Sea Salt for natural trace minerals. Gentle enough for daily use, even on the most reactive enamel — no burning, no harshness, just relief.
• NATURAL WHITENING WITHOUT PEROXIDE OR ABRASIVES: Gnome Groom's nHA formula gently polishes surface stains while the hydroxyapatite fills in microscopic enamel imperfections — leaving teeth visibly brighter and smoother without the sensitivity that comes from peroxide-based whitening. SLS-free and free from artificial colors, parabens, and harsh surfactants.
• XYLITOL + HYDROXYAPATITE FOR WHOLE-MOUTH HEALTH: Xylitol naturally starves cavity-causing bacteria of their food source, while nano-hydroxyapatite particles bind to and physically remove harmful bacteria during brushing — no harsh antimicrobials required. The result is a cleaner, fresher mouth that stays protected between brushings throughout the day.
• SAFE FOR THE WHOLE FAMILY — ALL AGES, EVERY DAY: Formulated without fluoride, SLS, parabens, artificial flavors, or dyes, Gnome Groom is gentle enough for children and adults alike. Inspired by centuries of gnome mineral wisdom — modernized for today's health-conscious family. Refreshing Minty Waves flavor makes brushing a ritual, not a chore. 100g tube.
• LONG LASTING PROTECTION: The remineralization effect creates a reservoir of minerals that continues working between brushings, providing ongoing protection throughout the day.
• COMBATS BACTERIA NATURALLY: Hydroxyapatite particles have a unique ability to bind to harmful bacteria in the mouth, helping to remove them during brushing without harsh antimicrobials.