BES COLOR SHAMPOO 300ML

BES PHF Color Shampoo: Ultra gentle, specially formulated to protect color-treated hair from photo-oxidation. Increases color expression by removing substances that can stop it. UV filter to protect colors from the harmful effects of the sun. Ideally emphasizes the intensity of the color and the depth of the shade. Gently removes dye residue left on the scalp. The main component of the Color line is Rice Bran Oil, which softens, nourishes and protects against UV rays, prevents color fading, deeply nourishes and gives shine and silkiness to hair. Keeps color for a long time and gives it live gloss. Passion fruit extract is rich in Vitamins A and B12, Proteins, Phosphorus and Iron, which nourish and support the hair. Argan oil is rich in Linoleic acid and Vitamin E, which stimulate the vital functions of the skin and maintain the water-fat balance of the hair. Application: Apply a sufficient amount of shampoo to well-moisturized hair, distributing it along the entire length of the hair, gently massaging the scalp, and then all the hair until a rich foam appears. Rinse well, repeat the procedure and leave for a while a large amount of foam on the hair, creating a soft and foamy bubble effect. This procedure will allow the active substances present in the product to make the hair incredibly soft, silky and shiny. After 5 minutes, rinse thoroughly, pat dry with a towel and apply a special BES PHF Color balm.

• Ultra gentle, specially formulated to protect color-treated hair from photo-oxidation
• Increases color expression by removing substances that can stop it
• Gently removes dye residue left on the scalp